Full Job Description
Join Our Dynamic Team as a Digital Content Strategist in Dolton, Illinois!
Are you a creative thinker with a knack for digital storytelling? Do you possess the analytical skills to drive engagement and conversion through strategic content? If your answer is yes, we invite you to consider a career with Amazon, a leading global e-commerce powerhouse, right in the heart of Dolton, Illinois.
About Amazon
At Amazon, we are committed to providing our customers with the best possible shopping experience. We value innovation, simplification, and collaboration. Our marketing team is looking for a passionate Digital Content Strategist to elevate our digital content initiatives and ensure we effectively engage our diverse audience.
Position Overview
As a Digital Content Strategist, you will be responsible for developing and executing a comprehensive content strategy that aligns with our brand voice and messaging. You will work closely with cross-functional teams, including marketing, design, SEO, and analytics, to create compelling content that drives traffic, engagement, and conversions.
Key Responsibilities
- Develop and implement a holistic digital content strategy that integrates SEO, social media, and email marketing initiatives.
- Conduct audience research to understand customer needs and preferences, creating personas to guide content creation.
- Collaborate with writers, designers, and other team members to produce high-quality content across various platforms including blogs, newsletters, social media, and the Amazon website.
- Utilize data analytics to monitor content performance and make data-driven adjustments to strategies for improved engagement and conversion rates.
- Lead brainstorming sessions to generate fresh ideas for content themes, campaigns, and promotions.
- Establish content calendars and manage timelines to ensure the timely release of materials that align with product launches and marketing initiatives.
- Stay informed of industry trends, emerging technologies, and competitive landscape to innovate and improve content strategies.
- Oversee user-generated content and community engagement initiatives to foster relationships with customers.
Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- 3+ years of experience in digital content strategy, marketing, or related roles, preferably within e-commerce or technology industries.
- Strong understanding of SEO best practices and how they apply to effective content strategy.
- Proficient in analytics tools such as Google Analytics, SEMrush, or similar platforms to track and report on content performance metrics.
- Exceptional writing, editing, and verbal communication skills, with a distinct ability to craft compelling narratives for diverse audiences.
- Experience using Content Management Systems (CMS) and marketing automation tools.
- Ability to thrive in a fast-paced environment and manage multiple projects simultaneously.
- Strong analytical and problem-solving skills, with keen attention to detail.
Why Join Amazon?
At Amazon, we believe in the power of people. Our employees are our greatest asset. We offer competitive salaries, comprehensive benefits, and a collaborative work environment that promotes creativity and innovation. Here’s a glimpse of what we offer:
- Competitive salary package and performance-based bonuses
- Comprehensive health, dental, and vision insurance plans
- Flexible work schedules and remote working options
- Generous paid time off and holiday policies
- Professional development opportunities, including training and workshops
- Access to cutting-edge tools and technology to enhance your workflow
How to Apply
If you are ready to lead content strategy at one of the world’s most innovative companies, we want to hear from you! Apply directly through our careers page, and be sure to include your updated resume and a cover letter that outlines your experience as a Digital Content Strategist.
Equal Opportunity Employer
Amazon is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We encourage applicants of all backgrounds to apply and join our team.
Don’t miss this opportunity to shape the future of digital content at Amazon in Dolton, Illinois!